Browsing All posts tagged under »digital-marketing«

A friendly comparison: How do Jon Hansen’s influence and reach compare to Jason Busch’s

August 29, 2025

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How does The Hackett Group's purchase of Spend Matters impact the the SM brand from an independence standpoint?

Is it time for procurement practitioners to take the wheel of ProcureTech innovation?

August 29, 2025

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How do procurement practitioners take the wheel of ProcureTech innovation?

Is Consolidation And ProcureTech Acquisition A Win For The Practitioner Customer?

August 29, 2025

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Agree or Disagree: ProcureTech success has never been properly aligned with practitioner client success.

The Uncomfortable Reality: Why Practitioner Readiness And Success Continues To Be SecondaryTo Many ProcureTech Solution Providers

August 26, 2025

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What is procurement's Janus Project, and why will it benefit both practitioners and ProcureTech solution providers?

Do You Remember the Game King Of The Hill?

August 24, 2025

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Who are The Kings of ProcureTech's Hill and why are they there?

The Procurement Industry’s View Of The CIOs “New Role.”

August 1, 2025

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Based on the graph in this article, in what ways do CIOs need to allocate their time and resources better?

ProcureTech Solution Maps And How To Extract The The Hidden Gems Quickly And Efficiently

July 27, 2025

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Why is this an example of "clean data?"

Who Wins The AI Readiness ROI Sprint: Tealbook Or ApolloRise (Or Both)?

July 25, 2025

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What is the power of thinking out loud? When it comes to ProcureTech selection, instead of either/or why can't it be both?

Ariba/SAP Ariba – Revenue, Profitability, And Implementation Success (1996 – 2025)

July 24, 2025

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How do you know that the Hansen Fit Score is an accurate indicator of ProcureTech initiative success?

How does the transparency of Hansen Fit Score influence its adoption over legacy evaluation methods

July 13, 2025

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Why is scoring model transparency critical to ProcureTech selection and implementation success?