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Delivering Understanding Beyond Insights
Browsing All posts tagged under »digital-marketing«
Is Spend Matters – Now The Hackett Group Swinging For the Fences With Loaded Bases?
June 12, 2025
How can these S2P implementation providers overcome decades of disappointing results?
Taking Practical ProcureTech Implementations Beyond Gartner’s Graphics
June 10, 2025
What is the saying about the "best laid plans - or in this case graphics?"
Most ProcureTech Salespeople’s Motto: Shut-up And Feed Us Names!
June 6, 2025
What is the difference between a ProcureTech analyst, consultant, salesperson, and marketing person?
A RAM 2025 Preliminary Assessment Of Nico Bac’s New Solution Map
June 4, 2025
Why today's ProcureTech solution maps are designed to create awareness but not recommend providers.
A Provider/Practitioner Request For A RAM 4-Model Assessment* Of Certa.ai (RESULTS)
May 22, 2025
What is the RAM 4-Model Assessment Tool and how does its algorithms and AI filter work?
Oracle, PeopleSoft, JD Edwards and Coupa’s Acquisition of Cirtuo
May 14, 2025
What was the first thing that came to your mind when you heard that Coupa had acquired Cirtuo?
Who Would Gideon Gartner Choose To Run His Company And Why?
May 11, 2025
Who would Gideon Gartner (AI) choose to lead his company in 2025 by a 3 to 1 margin and why?
The Right Way And The GUM Way To Sell A ProcureTech Solution
May 3, 2025
What is the GUM Way to sell a ProcureTech Solution?
What percentage of ProcureTech solution provider marketing and salespeople are truly knowledgeable about the procurement industry’s real challenges and understand the difference between solution selling and fear selling?
April 23, 2025
How "industry knowledgeable" do you think ProcureTech sales and marketing people are overall?
Procurement Insights 
How the Hansen Fit Score Determines ProcureTech Implementation Success
June 18, 2025
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In what way is the Hansen Fit Score a gamechanger for ProcureTech success?