Women in Business Series: Persuasion, Influence and Authenticity – Are Women More Genuine Than Men?

Editor’s Note: The following is a reprint of a post from Roz Usheroff’s The Remarkable Leader blog.  Given your response to my post Gender issues in buyer-seller relationships: does gender matter in purchasing?, I thought that you might find this to be an interesting read. In his book titled “Influence: The Psychology of Persuasion” Dr. Robert […]