Browsing All posts tagged under »Randall Craig«

Guest Post by Randall Craig: Make It Happen Tipsheet (A Better Engagement)

July 28, 2011

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As part of our Socialized Purchasing Series I am pleased to welcome to the Procurement Insights blog guest contributor Randall Craig, who shares with us his thoughts about truthful engagement practices within an enterprise. Randall’s post resonated with me on a number of levels particularly in terms of utilizing social media to effectively engage employees […]

THE TIPPING POINT OF ‘VIRTUAL BRANDING’ (The Usheroff Institute)

February 11, 2010

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Recently I had the honor to be interviewed regarding my take on the emergence of social media and social networking on the development of a “virtual brand.” Some might be inclined to dismiss the term virtual brand has yet another buzz word used by the same old marketing firms in an attempt to inject life […]