Andrew Ballenthin is founder and President of Sol Solutions an Integrated Marketing Consultancy. His background includes 18 years of experience in branding and marketing campaigns, and 10 years of online marketing. Andrew set out to separate fact from fiction in the social media arena as he found a lot of advice often yields very little in results. His test model has been the CommunityMarketingBlog.com. Within 90 days he shifted the site’s online ranking by 11.5 million positions, developed a method for reaching 1 million LinkedIn group members, now “talks” to hundreds of businesses across the world, was offered a book writing opportunity on Social Media and Marketing by Pearson Publishing, has interviewed with the Wall Street Journal This Morning to name just a few. All of this was accomplished only spending $100 in test advertising. Andrew can be reached by e-mail at andrew@solsolutions.ca, telephone (416) 317-7313 or through his blog at http://communitymarketingblog.com.
Starting May 27th, and each day leading up to our June 4th broadcast “The Psychology of Social Networking,” Procurement Insights will feature each member of the panel including information on their respective organizations, books and other related material. Look for our next profile post tomorrow.
PI Window on Business “The Psychology of Social Networking”
Penny Power (Business TV)
Ecademy.com founder Penny Power talks about “how collaborative businesses do better.”
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Posted on May 29, 2009
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