To Whom Should Demand Planning Role Report: The Sales or Marketing Organization (And Why)? (A PI Q&A)

Network Member Question: We recently had a Supply Chain group meeting that was attended by Supply Managers from various companies.  There was a hot debate and each one had a justification for their respective positions.  Looking for an expert opinion. Ashish Mendiratta, Director Supply Chain, Philips Electronics India Ltd, India My Answer: Your question would […]