Browsing All posts tagged under »social media«

Guest Post by Randall Craig: Make It Happen Tipsheet (A Better Engagement)

July 28, 2011


As part of our Socialized Purchasing Series I am pleased to welcome to the Procurement Insights blog guest contributor Randall Craig, who shares with us his thoughts about truthful engagement practices within an enterprise. Randall’s post resonated with me on a number of levels particularly in terms of utilizing social media to effectively engage employees […]

Changing Face of Procurement: How To Avoid Falling Behind

April 18, 2011


Based on the critically acclaimed Changing Face of Procurement presentation that was first introduced in 2005, this updated version provides thought provoking insight into how the industry has changed and, will continue to change including what procurement professionals need to do to stay in step or risk being left behind. Note: if you can’t view […]

TD Bank’s Green Chair Dialogue First Indication of Mainstream Media’s Move to Conversational Marketing

October 21, 2010


Memo to Purchasing: social media and social networking is more than marketing and telling people what you had for lunch.  It is in fact the new paradigm in terms of how we communicate and share ideas with one another. In a bellwether move that may finally signify the fact that mainstream media such as television […]

Your Show Will Go Live in 5 Seconds on The Chris Treece Show

March 31, 2010


High energy, spontaneous, fast paced and engaging. Those are just a few of the words that came to mind when I had the pleasure of being on The Chris Treece Show this afternoon. Chris, who from the many faces in the “Listeners Section” of the Blog Talk Radio Segment Page has quite a following, offered […]

Uncluttering Your Brand: Why The Ariba Exchange is The Same Old Song with an Ineffective Beat

March 17, 2010


Second, it seems to me that the advantage of the stand-alone blog (versus a broader platform) is that it is uncluttered. I struggle to bother with things like LinkedIn and Twitter, I have so rarely found anything useful on either of them. The blog can be more like the daily news headlines, once you trust […]

Conversational Marketing and the Emergence of the Vendor Blog

February 3, 2010


In previous posts I emphasized the importance of those involved in the purchasing (and the logistics and supply chain industry as a whole) to become active participants in the emerging world of social media and social networking – and no, they are both not one in the same. Far too often however, when entering this […]

Celebritize Yourself: How To Stand Up and Stand Out

September 11, 2009


“In the future, everyone will be world-famous for 15 minutes.” This is a phrase that was coined by Andy Warhol in 1968, and even though some of us might not remember Warhol, his expression has certainly endured beyond even his own celebrity. What is prophetically interesting about Warhol’s statement is that it was made long […]

New Book: Your Show Will Go Live in 5 Seconds (Video)

August 15, 2009


The all important first step towards turning potential obstacles to hosting success into an advantage rather than a deterrent starts with acknowledging that there are very few of us who are natural born orators.  The next step is to then remove the unknown elements associated with hosting your own show thereby creating a level of […]

(New Section) Are You in the Social Media Picture . . .

August 4, 2009


We have just created a new section which asks the question, “Are you in the social media picture?” This new section introduces our Segment Sponsorship Program for the PI Window on Business Show on Blog Talk Radio. As a featured show, PI Window on Business has a tremendous (and growing) reach welcoming business leaders as […]